{"id":13745,"date":"2021-09-09T05:00:00","date_gmt":"2021-09-09T09:00:00","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=13745"},"modified":"2021-09-09T05:00:00","modified_gmt":"2021-09-09T09:00:00","slug":"contact-form-mistakes-fix","status":"publish","type":"post","link":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/contact-form-mistakes-fix","title":{"rendered":"5 Contact Form Mistakes and How To Fix Them"},"content":{"rendered":"\n<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">The most common contact form mistakes are easy to fix so you can enjoy more leads inquiring about your services! Learn about each mistake and how to optimize your forms for a more professional look and a better experience. Post updated September 2021.<\/span><\/i><\/p>\n\n\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-13788 size-medium\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/laylee-emadi-photography-hb2-566x378.jpg\" alt=\"contact form mistakes\" width=\"566\" height=\"378\"><\/p>\n<p><span style=\"font-weight: 400;\">The contact form on your website is one of the most powerful tools to help you book more business. It\u2019s also one of the most overlooked and under-optimized. Luckily, the top five contact form mistakes are all easy to fix so you can start maximizing its impact today.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With an optimized contact form, more leads will want to reach out and learn more about your services. The more <a class=\"wpil_keyword_link\" href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/qualified-leads\" target=\"_blank\" rel=\"noopener\" title=\"qualified leads\" data-wpil-keyword-link=\"linked\">qualified leads<\/a> you have coming in, the better your chances of gaining more paying clients. It\u2019s all about making your form professional and easy to use. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Mistake #1: Asking Too Many Questions<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">While it\u2019d be nice to know everything about your potential clients, no one wants to fill out a long contact form. Keeping it short and sweet can help <\/span><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/increase-leads-with-contact-form\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">increase your leads<\/span><\/a><span style=\"font-weight: 400;\">. Try to limit your form fields to the information you absolutely need to know, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Name<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Contact information (e.g., email, phone number)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Location<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Qualifiers like \u201cWhat\u2019s your budget?\u201d or \u201cWhat is the desired project launch date?\u201d \u2013 These questions can help you determine at the outset if the inquiry will be a good fit for your business.<\/span><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-b5419a4 ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-b5419a4-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important}.ugb-b5419a4-wrapper > .ugb-container__side{padding-top:35px !important;padding-bottom:35px !important}@media screen and (min-width:768px){.ugb-b5419a4.ugb-container{padding-top:0px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-b5419a4-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-b5419a4-content-wrapper\">\n<div class=\"wp-block-ugb-columns ugb-columns ugb-39f748c ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block\"><style>.ugb-39f748c > .ugb-inner-block > .ugb-block-content > .ugb-columns__item{grid-template-columns:0.20fr 1.80fr !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-39f748c-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-e339ae1 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-e339ae1-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2019\/03\/lightbulb-icon.png\" alt=\"\" class=\"wp-image-18294\"\/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-ce38728 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-ce38728-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<p><span style=\"color: #000000;\"><b>Pro Tip: <\/b><\/span><span style=\"font-weight: 400;\">Customize the placeholder text in each form field. Providing examples helps potential clients provide the exact information that will be most useful to you. It can also give prospects more information about your business. Make-up artist <\/span><a href=\"https:\/\/www.angelanunnink.com\/contact\"><span style=\"font-weight: 400;\">Angela Nunnink<\/span><\/a><span style=\"font-weight: 400;\"> uses placeholder text in her form\u2019s \u201cestimated budget\u201d field, below, to let clients know her budget minimum. <img decoding=\"async\" class=\"aligncenter size-full wp-image-13797\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/Screen-Shot-2018-04-17-at-5.58.05-PM.png\" alt=\"screenshot\" width=\"762\" height=\"70\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/Screen-Shot-2018-04-17-at-5.58.05-PM.png 762w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/Screen-Shot-2018-04-17-at-5.58.05-PM-300x28.png 300w\" sizes=\"(max-width: 762px) 100vw, 762px\" \/><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">Once your leads inquire through the contact form, you can always ask more questions later. With HoneyBook, you can even build an <\/span><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/automations\"><span style=\"font-weight: 400;\">automated workflow<\/span><\/a><span style=\"font-weight: 400;\"> that sends a questionnaire to them after your initial phone call. When it comes to leads, remember to ease them into your pipeline and work on building a beneficial relationship rather than scaring them away with too much work up front. <\/span><\/p>\n\n\n\n<div class=\"banner banner--invoice\">\n<div class=\"banner__text-container\">\n<h2 class=\"banner__title\">Move leads to clients with automations<\/h2>\n<a class=\"banner__cta\" href=\"https:\/\/hbbadmin.reliablepenguin.com\/automations\">Start free trial<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Mistake #2: Straying From Your Brand<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s important to provide a seamless client experience, especially when clients are first reaching out to you. Make sure your form\u2019s colors, fonts and wording all represent your brand. PJ Dunn of <\/span><a href=\"https:\/\/bit.ly\/2J03fa6\"><span style=\"font-weight: 400;\">Going Lovely Events<\/span><\/a><span style=\"font-weight: 400;\"> keeps her contact form, below, on-brand by using photography and colors consistent with her business.<img decoding=\"async\" class=\"wp-image-35661 size-medium aligncenter\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/screencapture-goinglovely-say-hello-2018-04-17-18_10_24-1116x1024-1-473x434.png\" alt=\"mistakes in contact forms\" width=\"473\" height=\"434\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using the HoneyBook contact form, you can embed it anywhere on your website, so it\u2019s important that it matches the font and colors that are already there. HoneyBook lets you drop in your brand\u2019s custom colors and offers a long list of free fonts that can match what you already use. <\/span><\/p>\n\n\n\n<div class=\"wp-block-ugb-container ugb-container ugb-bcf30ad ugb-container--v2 ugb-container--design-basic ugb-main-block\"><style>.ugb-bcf30ad-wrapper.ugb-container__wrapper{padding-top:0 !important;padding-bottom:0 !important}.ugb-bcf30ad-wrapper > .ugb-container__side{padding-top:35px !important;padding-bottom:35px !important}@media screen and (min-width:768px){.ugb-bcf30ad.ugb-container{padding-top:0px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-bcf30ad-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-bcf30ad-content-wrapper\">\n<div class=\"wp-block-ugb-columns ugb-columns ugb-2be9a43 ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block\"><style>.ugb-2be9a43 > .ugb-inner-block > .ugb-block-content > .ugb-columns__item{grid-template-columns:0.20fr 1.80fr !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-2be9a43-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-3912a3f ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-3912a3f-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2019\/03\/lightbulb-icon.png\" alt=\"\" class=\"wp-image-18294\"\/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-8a9b46c ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-8a9b46c-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<p><span style=\"color: #000000;\"><b>Pro Tip:<\/b><span style=\"font-weight: 400;\"> Steer clear of using colors that don\u2019t contrast enough with your website\u2019s background. Pick colors that make your form easy to read, encouraging visitors to complete all fields and hit submit.<\/span><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Mistake #3: Burying Its Location<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Is your contact form easy for people to find? In addition to placing a link to your contact form in your website\u2019s top navigation menu, include it on multiple pages throughout your site. Think about adding your contact form on your \u201cabout\u201d page or blog posts where you\u2019re running a limited-time promotion. Make it easy for interested clients to get in touch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a good rule of thumb, we recommend either embedding or linking to your contact form on any of your service-related pages or highest-trafficked pages. Don\u2019t forget that you can also link your contact form in your emails, social media profiles and anywhere else you have a presence online. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mistake #4: Using One Contact Form for Everything<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Tweak the questions you ask based on your customers\u2019 specific inquiry type. If you have multiple lines of business, follow the best practice of creating a separate contact form for each one. For example, imagine a web designer who splits her time between doing web-design projects and teaching web-design workshops. By using <\/span><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/multiple-contact-forms-better-one\"><span style=\"font-weight: 400;\">multiple contact forms<\/span><\/a><span style=\"font-weight: 400;\">, she can customize the questions she asks and place the forms on different sections of her website.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One form might live on the web-design section of her website and ask questions like \u201cDo you have a website already?\u201d or \u201cWhat features do you want your website to have?\u201d The second form might live on her upcoming workshops page and ask \u201cWhich workshop dates are you interested in?\u201d or \u201cAre there specific topics you\u2019d like to learn more about?\u201d&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The more specific you can be, the more likely your website visitors will be to reach out. By asking the right questions, they\u2019ll see that you\u2019re already focused on their exact needs. On your end, asking specific questions can make it easier to vet clients and decide who\u2019s a good fit for a new project.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Mistake #5: Sending Delayed Responses<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">People who\u2019ve just submitted your contact form are in a decision-making mindset. They\u2019re receptive to what you have to offer. The best time to respond is, you guessed it, right away.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tools like HoneyBook can help you respond instantly to each inquiry without lifting a finger. Using HoneyBook&#8217;s client workflow automation software, you can set up workflows that align with your contact forms and help you <\/span><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/automations-save-time\"><span style=\"font-weight: 400;\">save time vetting clients<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As soon as someone submits a contact form, they\u2019ll receive an automated email response from you with your brochure, pricing, or any other materials you think would help close the deal. Even though it\u2019s automated, each response feels customized with relevant information that showcases your business. Just use <\/span><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/automations\"><span style=\"font-weight: 400;\">HoneyBook\u2019s Automations<\/span><\/a><span style=\"font-weight: 400;\"> feature to set it up and you\u2019ll never miss an inquiry response again.<\/span><\/p>\n<p>If you need help setting up your automations, you can always work with a <a href=\"https:\/\/pros.honeybook.com\/directory-improve\">HoneyBook Pro<\/a>. They&#8217;re Independent business owners just like you who&#8217;ve gone through the trial and error setting up systems and automations so you don&#8217;t have to. By working with an expert, you can make sure your automations work properly and help save time.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fix Your Contact Form Mistakes to Capture More Leads<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">See? It\u2019s easy to fix your contact form mistakes and turn them into a lead-generating magnet. Just be sure to review the following checklist anytime you\u2019re creating a new form:<\/span><\/p>\n\n\n\n<div class=\"wp-block-ugb-icon-list ugb-icon-list ugb-01f2e26 ugb-icon-list--v2 ugb-main-block\"><style>.ugb-01f2e26 li::before{background-image:url('data:image\/svg+xml;base64,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')}.ugb-01f2e26.ugb-icon-list ul{columns:1}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><ul><li>Short and sweet<\/li><li>Consistent with your branding<\/li><li>Easy to find and placed in multiple locations<\/li><li>Customized to each line of your business<\/li><li>Set to deliver an automated response<\/li><\/ul><\/div><\/div><\/div>\n\n\n\n<p><span style=\"font-weight: 400;\">The last thing to keep an eye on is the content around your contact form. Whenever you place it on a page or send it to someone who\u2019s interested, make sure they have enough information to want to move forward. You can always add a quick introduction to your contact form with more information about next steps and how long it will take for them to receive a response. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Create a Customizable Contact Form Using HoneyBook<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">To stay organized, we recommend creating contact forms that all lead to the same place. Otherwise, you might lose valuable inquiries. With a HoneyBook account, you can create as many contact forms as you need. All your inquiries will show in your project workspace, and you can email them back there rather than having to switch back and forth to your email inbox.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The customization options along with the ability to automate will help turn your contact forms into one of the most valuable tools for your business. <\/span><\/p>\n\n\n\n<div class=\"banner banner--dark banner--sparkles\">\n<div class=\"banner__text-container\">\n<h2 class=\"banner__title\">Ready to try? Improve your contact forms with HoneyBook!<\/h2>\n<p class=\"banner__body\">Get started for free and see how you can get more leads and clients.<\/p>\n\nTry HoneyBook&#8217;s <a class=\"banner__cta\" href=\"https:\/\/hbbadmin.reliablepenguin.com\">Client Management Software for Small Businesses<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The most common contact form mistakes are easy to fix so you can enjoy more leads inquiring about your services! Learn about each mistake and how to optimize your forms for a more professional look and a better experience. Post updated September 2021. The contact form on your website is one of the most powerful [&hellip;]<\/p>\n","protected":false},"author":225,"featured_media":13808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[396],"class_list":["post-13745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-best-practices","tag-contact-form"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1.gif",1200,923,false],"thumbnail":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1-150x150.gif",150,150,true],"medium":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1-300x231.gif",300,231,true],"medium_large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1-768x591.gif",768,591,true],"large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1-1024x788.gif",1024,788,true],"1536x1536":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1.gif",1200,923,false],"2048x2048":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/04\/5-contact-form-mistakes-thumbnail-1.gif",1200,923,false]},"post_excerpt_stackable_v2":"<p>The most common contact form mistakes are easy to fix so you can enjoy more leads inquiring about your services! Learn about each mistake and how to optimize your forms for a more professional look and a better experience. Post updated September 2021. The contact form on your website is one of the most powerful tools to help you book more business. It\u2019s also one of the most overlooked and under-optimized. Luckily, the top five contact form mistakes are all easy to fix so you can start maximizing its impact today. With an optimized contact form, more leads will want&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/category\/business-best-practices\" rel=\"category tag\">Business best practices<\/a>","author_info_v2":{"name":"Sobrina Pies","url":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/author\/sobrinapies"},"comments_num_v2":"2 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Common Contact Form Mistakes and How To Fix Them | HoneyBook<\/title>\n<meta name=\"description\" content=\"Learn how to optimize your contact forms and avoid some common contact form mistakes to gain more leads and convert them into paying clients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/contact-form-mistakes-fix\" 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