{"id":15729,"date":"2022-01-07T05:00:00","date_gmt":"2022-01-07T05:00:00","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=15729"},"modified":"2023-01-19T16:18:35","modified_gmt":"2023-01-20T00:18:35","slug":"20-small-business-ideas-worked","status":"publish","type":"post","link":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/20-small-business-ideas-worked","title":{"rendered":"20 Creative Small Business Ideas and Why They Work"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><em>Check out these creative small business ideas and why they worked! Gain inspiration from your fellow business owners and get some insight into how you can grow and improve your business. <\/em><\/p>\n\n\n<figure class=\"wp-block-post-featured-image\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2000\" height=\"1548\" src=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"A woman sits at a desk with another woman standing beside her with arms around her shoulders. They both look happily at the computer on the desk.\" style=\"object-fit:cover;\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature.jpg 2000w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-300x232.jpg 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-1024x793.jpg 1024w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-768x594.jpg 768w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-1536x1189.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n<p>Building a business plan this year and not sure how to begin? You might know the type of business to start, but you need a little help making it unique.<\/p>\n\n\n\n<p>Good business ideas all start somewhere. For these 20 Independent business owners, their best creative small business ideas stemmed from meeting an identified need.&nbsp;<\/p>\n\n\n\n<p>Here, they share the specifics of their award-winning ideas and how they built their customer base. Whether you\u2019ve been in business for years or just have an idea, these lessons can be applied to help you grow your own business, too.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Boogie Brands by Jacques Bastien<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"477\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/10\/boogie-brands-1024x477.png\" alt=\"Screenshot of Boogie Brands website\" class=\"wp-image-73559\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/10\/boogie-brands-1024x477.png 1024w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/10\/boogie-brands-300x140.png 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/10\/boogie-brands-768x357.png 768w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/10\/boogie-brands.png 1300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>His business:<\/strong><\/p>\n\n\n\n<p>\u201cI am the founder of <a href=\"https:\/\/bit.ly\/2J4NaNc\">Boogie Brands<\/a>, the company behind boogie.co, shade.co and nappy.co. Boogie is our multicultural marketing consultancy where we help brands capture the attention of young consumers. SHADE is our talent management agency that focuses on helping brands connect with black and brown talent. Nappy is a free stock photo website featuring over 750 hi-res candid photos of black and brown subjects.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cWe help marketers stay relevant in today\u2019s culture while also working to improve diversity and representation for under-represented groups of creatives.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. The Boobie Box by Amanda Sukkert<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/boobie-box-1024x1024.jpeg\" alt=\"\" class=\"wp-image-73561\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/boobie-box.jpeg 1024w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/boobie-box-300x300.jpeg 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/boobie-box-150x150.jpeg 150w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/boobie-box-768x768.jpeg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI\u2019m the owner of <a href=\"https:\/\/bit.ly\/2RYjLs1\">The Boobie Box<\/a>. We provide monthly subscription boxes to breastfeeding mothers that are tailored to their needs.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cThrough a series of questions, we learn about our mothers and their babies\u2014do they have allergies, are they breastfeeding at the breast or by pump or both, what are they currently struggling with, and what do they feel they need more information\/knowledge about. They are invited to join our private support group, so that they can not only receive peer-to-peer support, but they can receive answers to questions from a professional Certified Lactation Counselor (CLC). They also have access to email us at any time for assistance in their breastfeeding journeys, and to let us know if there are ever any changes in their needs (new allergies, or returning to work, or a new pregnancy, etc.) Our Box is bigger than the products in it\u2014although, the products themselves are a pretty big hit with our customers!\u2014it\u2019s a source of love and community. It\u2019s a way to help a mother feel \u2018seen\u2019 during one of the periods in her life where she\u2019s the most likely to feel invisible and alone.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. 8th &amp; Home by Naomi Hattaway<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"684\" height=\"1024\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Naomi_Hattaway_Headshot_2017-684x1024-1.jpeg\" alt=\"\" class=\"wp-image-73580\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Naomi_Hattaway_Headshot_2017-684x1024-1.jpeg 684w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Naomi_Hattaway_Headshot_2017-684x1024-1-200x300.jpeg 200w\" sizes=\"(max-width: 684px) 100vw, 684px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI am the founder of <a href=\"https:\/\/bit.ly\/2OB4Hmh\">8th &amp; Home Real Estate and Relocation<\/a>, a nation-wide referral network matching families on the move with real estate professionals who chase communities and not commissions. Our clients are on a search for communities where they can thrive and flourish, and we love being along for that ride!\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI seek to teach and educate fellow Realtors in bringing back the ethical and authentic side of the real estate industry, and always put my best foot forward when working with our clients\u2014so they can truly find home\u2014in communities where their families thrive and flourish. We don\u2019t rely on traditional marketing, but instead focus on the value of relationships. We also do a deep dive with our buyers in that we look past the normal \u201cwish list\u201d for things like style of home, square feet, and layout of the kitchen. Instead, we ask our clients to do what\u2019s called a Moving Matrix, where we identify what the whole family needs in terms of a community, local climate, and culture, and work backwards from there. It\u2019s not conventional but it\u2019s a thing of beauty.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Girl &amp; The Bay by Mandana Ansari<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Mandana_Headshot_02-683x1024-1.jpeg\" alt=\"\" class=\"wp-image-73581\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Mandana_Headshot_02-683x1024-1.jpeg 683w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Mandana_Headshot_02-683x1024-1-200x300.jpeg 200w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI\u2019m a lifestyle blogger at <a href=\"https:\/\/bit.ly\/2EwqgzG\">Girl &amp; The Bay<\/a>, digital marketer, brand strategist, and tech nerd. I am passionate about helping people live their best lives. I know, it sounds cheesy\u2026and it also sounds like it\u2019s been done before, but has it?\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cThe thing I am most passionate about is mental health. I want to normalize this conversation because I believe the single most common cause of depression is feeling alone and misunderstood. It\u2019s important that every single thing I post helps someone feel more confident, a little lighter, less alone, and a bit more understood. I have to say, for me, there has been nothing more rewarding than some of the raw conversations that go down in my DMs about depression, anxiety, suicide, and mental health. It\u2019s in those moments that I\u2019m most proud that a person can look past the posts about polka dots + rainbow pantsuits to know I stand for and am building a community where we can candidly talk about the things that matter.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Indie Law by Joey Vitale<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"377\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Vitale_Headshots_020818_Low_Res-9-566x377-1.jpeg\" alt=\"\" class=\"wp-image-73582\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Vitale_Headshots_020818_Low_Res-9-566x377-1.jpeg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Vitale_Headshots_020818_Low_Res-9-566x377-1-300x200.jpeg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p><strong>His business:<\/strong><\/p>\n\n\n\n<p>\u201cMy firm <a href=\"https:\/\/bit.ly\/2R0KmTN\">Indie Law<\/a> offers a variety of legal services for creatives, from LLC formation to contract drafting to copyright assistance. But trademarks are my jam, and I\u2019ve found our clients appreciate our trademark help the most.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI\u2019m building a business that helps others on a consistent and reliable basis. In our first year, Indie Law went from literally zero clients and no leads to a sustainable, validated business that served hundreds of people and made a profit. Now in our second year, we\u2019re serving twice as many clients, we\u2019ve got a team and processes in place to handle the larger volume, and our clients are still delighted. After YEARS of self-doubt and focusing on my weaknesses, I\u2019m now leaning into my strengths. I honestly love what I do. At the end of the day, I don\u2019t even think of myself as a lawyer. Instead, I\u2019m more of a legal counselor. I spend most of my time and attention giving people peace of mind on the legal side, taking things off their plates, and swapping stress with relief and positive momentum.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Journey Books by Sarajane Case<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"434\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/journeybooks-sjc-434x434-1.jpeg\" alt=\"\" class=\"wp-image-73583\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/journeybooks-sjc-434x434-1.jpeg 434w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/journeybooks-sjc-434x434-1-300x300.jpeg 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/journeybooks-sjc-434x434-1-150x150.jpeg 150w\" sizes=\"(max-width: 434px) 100vw, 434px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI have a day planner subscription service called <a href=\"https:\/\/www.sarajanecase.com\/\">Journey Books<\/a>. Each month is dedicated to a different area of personal growth. It\u2019s also backed up by a membership site with video training and support. The entire book is built using my personal productivity systems. I also offer an incubator where I will fly to anyone anywhere and work one- on-one with them for three days to start their online business. We create their website, take their headshots, write their copy, create their initial launch plan, and I send them off with amazing referrals for who to work with when they\u2019re ready to expand on the foundation that we created together.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cHaving a day planner that is a subscription service allows me to remind subscribers to stay engaged with the process of their life. It also allows me to theme out the books into manageable workshops and lessons for personal growth. I also don\u2019t teach the \u2018right\u2019 way. I teach people to work with themselves. To understand why they are stuck or why they are showing up the way they are and to deal with that before moving into a new marketing system. We lead with understanding of self and pull the business practices in to work alongside who they are and how they are operating. This eliminates the shaming and self-sabotaging that can happen when we are learning everything we \u2018should\u2019 be doing but can\u2019t seem to get it right or get it done at all.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. SproutHR by Ashley Cox<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Ashley_Cox_-_Full_Headshot-683x1024-1.jpeg\" alt=\"\" class=\"wp-image-73584\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Ashley_Cox_-_Full_Headshot-683x1024-1.jpeg 683w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Ashley_Cox_-_Full_Headshot-683x1024-1-200x300.jpeg 200w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cAt <a href=\"https:\/\/bit.ly\/2S0K4On\">SproutHR<\/a>, I\u2019m passionate about helping people develop the skills they need to become confident, effective, and successful leaders. I\u2019ve spent the past two years working with clients in a one-on-one service business.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI started my business because I saw a need I could fill\u2014a place I could help small business owners by offering guidance and support, as well as cheering them on along their journey. When you invest in yourself as a leader, your business runs more smoothly, you start smashing your big goals together with your team and you can actually take time off from work without the wheels falling off the whole darn thing. Having a team doesn\u2019t have to be so dang hard, and I\u2019m on a mission to help more leaders find the joy in leading powerful teams.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8. Mezzohead Media by Myrna Daramy<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Myrna-Daramy-Newlybride-1300x813-1-1024x640.png\" alt=\"\" class=\"wp-image-73585\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Myrna-Daramy-Newlybride-1300x813-1-1024x640.png 1024w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Myrna-Daramy-Newlybride-1300x813-1-300x188.png 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Myrna-Daramy-Newlybride-1300x813-1-768x480.png 768w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Myrna-Daramy-Newlybride-1300x813-1.png 1300w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI\u2019m the mastermind behind Newlybride.com\u2014the first rich content marketing tool and search engine network for brides and wedding professionals. It\u2019s a (structured) social network that incorporates the best of bridal, the best of social media, and the best of technology.<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cUnlike other social networks, Newlybride requires that each post be concise in content and meaning. Posts are brief tips that illustrate a wedding do, don\u2019t, or how to. When everyone chimes in on a pre-organized wedding topic, the result is a phenomenally rich symphony of ideas from virtually every point of view. For example, the perspective that a photographer has about a wedding venue may provide valuable insight that could impact the overall color palette of a wedding.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Drake Strategies by Stefani Drake<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"377\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/drake-stratgies.jpeg\" alt=\"\" class=\"wp-image-73586\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/drake-stratgies.jpeg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/drake-stratgies-300x200.jpeg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cAt <a href=\"https:\/\/bit.ly\/2yogH0i\">Drake Strategies<\/a>, I work with nonprofits and humanitarians to define who they are, elevate their influence and broaden their impact through strategic communications, branding, and advocacy.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI don\u2019t do cookie-cutter proposals or processes. Every client is treated as a unique individual and I start with their data, examine what is and isn\u2019t working, who responds and doesn\u2019t respond to their message, and craft a unique communications strategy around the opportunities that exist just for them. I\u2019ve never replicated something for another client and instead make space to find their unique brand and message.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10. Marva J. Coaching Co. by Marva Goss<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"378\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/MarvaJ-AshleighBing-17_1-566x378-1.jpeg\" alt=\"\" class=\"wp-image-73587\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/MarvaJ-AshleighBing-17_1-566x378-1.jpeg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/MarvaJ-AshleighBing-17_1-566x378-1-300x200.jpeg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI <a href=\"https:\/\/bit.ly\/2RYkdqd\">help small business owners<\/a> showcase their expertise online, creating genuine, impactful, and smart brand messaging that connects with their audience and converts them into clients.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cWe spend time doing market research, figuring out who my clients really are and who they\u2019re best fit to serve. From there we craft messaging that leaves the client confident and the audience asking for more. The messaging can be used as marketing copy, on their website, in the content pieces, as an elevator pitch, etc.<\/p>\n\n\n\n<p>With a background in counseling and as a former life coach, I\u2019m good at hearing what my clients don\u2019t say when talking about their business. I like to ask deep personal questions, getting down to the nitty-gritty of the REAL why behind their business. Not just why they started, but also why they keep going. Entrepreneurship can be rocky and a huge personal development experience\u2014so I like to know what keeps them chugging along. That grit is something people often overlook as a positive character trait.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">11. The Goulet Pen Company by Brian Goulet<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"434\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/goulet-pen-company.jpeg\" alt=\"\" class=\"wp-image-73588\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/goulet-pen-company.jpeg 434w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/goulet-pen-company-300x300.jpeg 300w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/goulet-pen-company-150x150.jpeg 150w\" sizes=\"(max-width: 434px) 100vw, 434px\" \/><\/figure>\n\n\n\n<p><strong>His small business idea:<\/strong><\/p>\n\n\n\n<p>\u201cMy wife and I founded <a href=\"https:\/\/bit.ly\/2yR6R6e\">GouletPens.com<\/a> [a shop for fountain pen enthusiasts] out of a desire to work together and raise our kids in an entrepreneurial environment.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI grew up in a hard-working, entrepreneurial household as a kid, and always wanted to emulate that in my adult life. I have a strong work ethic and out-of-the-box way of doing things, which led me to discover a passionate group of fountain pen enthusiasts online that needed a subject matter expert and leader to carry the community into the digital age. Through a focus of educational content and social engagement, I\u2019ve helped to build a 40+ person company that is now the largest online fountain pen retailer in the U.S. I focus a lot on content, but also on building a great place to work. Culture is huge at Goulet Pens, and we\u2019re recognized as a Top 3 Workplace in Richmond Virginia :)\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">12. Minaa B. by Jessmina Archbold<\/h2>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"377\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/minaa_b_archbold_-566x377-1.jpeg\" alt=\"\" class=\"wp-image-73589\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/minaa_b_archbold_-566x377-1.jpeg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/minaa_b_archbold_-566x377-1-300x200.jpeg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p>\u201cI am a <a href=\"https:\/\/bit.ly\/2RVHedg\">social worker<\/a> by day and a writer at night. I was twenty-two years old when I was diagnosed with major depressive disorder and I realized while in therapy that I in fact had been struggling with depression since I was five years old. All of my life I felt so alone in the world and misunderstood so much that I knew when I got older I wanted to study human development and work with people who faced the same issues that I faced, and that is why I pursued social work. Currently, my next big project is finishing my novel and finding an agent to represent my work while preparing to launch a fiction-based book\/writing club on Instagram this fall.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cWhat\u2019s ironic is that my job is to help others live in their truth and practice vulnerability, yet when I do those things as a professional, it\u2019s weird and odd. As a psychotherapist, the rule is that I remain discreet about my private life. Sharing my truth is bad for business. We are taught in school that we shouldn\u2019t self-disclose and that it\u2019ll affect the relationships that we build with our clients. I tried it, and let me tell you, I hate it.<\/p>\n\n\n\n<p>The one thing that moves me forward is teaching others how to live their best lives by being firmly planted in their truth and to not be ashamed of who they are or what they\u2019ve been through. I can\u2019t imagine not being able to practice what I preach. I am not ashamed of my past, or the painful experiences that I\u2019ve faced that inevitably led me to this field of work. So I will continue to be odd, weird, and strange for being a person who is vocal about her shortcomings, her fears, and her battles. I will continue to do what isn\u2019t so commonly done, which is practicing the power of being unashamed of my truth.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">13. Writer\u2019s Atelier by Racquel Henry<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"518\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Writers_atelier-518x434-1.jpeg\" alt=\"\" class=\"wp-image-73590\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Writers_atelier-518x434-1.jpeg 518w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Writers_atelier-518x434-1-300x251.jpeg 300w\" sizes=\"(max-width: 518px) 100vw, 518px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI own the writing studio, <a href=\"https:\/\/bit.ly\/2NLN39P\">Writer\u2019s Atelier<\/a> in Winter Park, FL. My work involves motivating writers to finish their projects, perfect those projects, and create a safe community.\u201d<\/p>\n\n\n\n<p><strong>Why her small business idea works:<\/strong><\/p>\n\n\n\n<p>\u201cAfter graduating with an advanced degree (an MFA), it was very difficult to get a job as an editor or instructor. I knew I loved making manuscripts shine and I also wanted to teach writers. Plus, I had already been editing papers for friends in college. I decided I could do it on my own. At the time, there was a strong need for private (and local) writing instruction. There was also another problem: the cost of renting space was very high. I dreamed of having my own studio and vowed that I would work with writers who wanted to teach and share their knowledge, but couldn\u2019t find space.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">14. Lady in Tech by Hayley Leibson<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"331\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Hayley_Profile-331x434-1.png\" alt=\"\" class=\"wp-image-73591\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Hayley_Profile-331x434-1.png 331w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Hayley_Profile-331x434-1-229x300.png 229w\" sizes=\"(max-width: 331px) 100vw, 331px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI am the founder of <a href=\"https:\/\/bit.ly\/2CSU9sq\">Lady in Tech<\/a>, an award-winning tech, and lifestyle new media company for next-generation female tech leaders and entrepreneurs. All of the work I do focuses on increasing diversity and inclusion in the tech industry because of the preeminent role the industry plays in shaping the future of humanity.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cLady in Tech is making it easier to navigate startup life through LIT List, a monthly newsletter with invites to exclusive events, LIT content, reads, recommendations, special perks and offers, and much more. The LIT list makes it easy for female tech leaders and entrepreneurs to stay up-to-date on everything occurring in the Bay Area.<\/p>\n\n\n\n<p>Lady in Tech also offers events to help female founders who have launched products\/services (or who are actively fundraising or will be in 6\u201312 months) to build scalable companies. Recently, Lady in Tech partnered with Product Hunt to host an inaugural invite-only event for female tech founders.<\/p>\n\n\n\n<p>I have monetized Lady in Tech through partnerships with tech companies and tech lifestyle brands including Intuit, Dyson, and 23andMe. I am excited to further collaborate with like-minded businesses and organizations that prioritize diversity, environmentally sustainable and socially responsible choices, ethical tourism, and the empowerment of women to create a better world for all.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">15. Public Speaking Strategy by Jessica Rasdall<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"289\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Jessica_Rasdall-289x434-1.jpeg\" alt=\"\" class=\"wp-image-73595\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Jessica_Rasdall-289x434-1.jpeg 289w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/Jessica_Rasdall-289x434-1-200x300.jpeg 200w\" sizes=\"(max-width: 289px) 100vw, 289px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cWhen I was a freshman in college, I made a life-altering decision that resulted in the death of my best friend. In an effort to raise awareness, cope with my guilt and keep my friend\u2019s memory alive, I began sharing my story. I spoke to over 15,000 young adults across the country before I was sentenced to prison. Now, I <a href=\"https:\/\/bit.ly\/2CsDM4r\">partner with small business owners<\/a> to craft stories and presentations that connect with their audience and stand out in a crowded market.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI wanted to help others use their stories to serve others. By rewriting their stories, my clients are transforming what were once considered limitations into some of their greatest business assets.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">16. Polygon Market by Allison Sugahara<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"396\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/SugHeadshot-396x434-1.png\" alt=\"\" class=\"wp-image-73599\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/SugHeadshot-396x434-1.png 396w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/SugHeadshot-396x434-1-274x300.png 274w\" sizes=\"(max-width: 396px) 100vw, 396px\" \/><\/figure>\n\n\n\n<p><strong>Her small business idea:<\/strong><\/p>\n\n\n\n<p>\u201cWe\u2019re a <a href=\"https:\/\/bit.ly\/2q1xIc0\">full-service (virtual) Creative Collective Agency<\/a>, but beneath the surface, we offer so much more than marketing, design, content creation, and branding. We create authentic and collaborative experiences for our clients by cultivating\/nurturing their vision and sharing it with their most ideal audience.<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI used to think I was best known for my design\/branding skills, but now everyone tells me that I am a human Rolodex. I have been told that I am best at creating relationships that are mutually beneficial for all parties involved. My interns used to call me the \u2018business matchmaker\u2019 or \u2018fairy godmother\u2019 and the words that most commonly surface among friends and colleagues are \u2018connector\u2019 or \u2018conductor.\u2019\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">17. Content and Brand Ambassador by Lauren Taylor<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lauren-taylor.jpeg\" alt=\"\" class=\"wp-image-73600\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lauren-taylor.jpeg 326w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lauren-taylor-225x300.jpeg 225w\" sizes=\"(max-width: 326px) 100vw, 326px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cAs a <a href=\"https:\/\/www.laurentaylorltw.com\/\">brand ambassador, content creator, and girl empowerment babe<\/a>, I\u2019m here to inspire women with big dreams. Encouraging girls to join me in loving our REAL selves so resiliently that we inspire the world to do the same. I\u2019m spreading this movement of love by partnering with women-empowering brands as a speaker, model and ambassador.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cA few things have inspired me to start my business but one of the most important was a few years ago. Speaking at my previous high school to young girls and seeing the positive impact my personal journey had, blew me away. Realizing pouring into others\u2019 lives through inspiration and motivation filled me with joy and ultimately led to my purpose and starting my business. Moving forward, with anything I wanted to accomplish, I always kept a manifesto to inspire women with big dreams.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">18. Homeroom by Courtney Zerizef<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"377\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/homeroom-courtney.jpg\" alt=\"\" class=\"wp-image-73601\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/homeroom-courtney.jpg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/homeroom-courtney-300x200.jpg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201c<a href=\"https:\/\/bit.ly\/2J6gwuA\">Homeroom<\/a> works with creative entrepreneurs one-on-one and through courses to implement REAL, sustainable business practices. I currently work with all types of creative business, both big and small, to hone their business skills and make more money.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cWe all know that running a business is hard. Homeroom empowers dozens of female entrepreneurs and small businesses owners to find their financial success through business education (classes and workshops), negotiation coaching, and financial strategy consulting.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">19. LDG Strategy by LaShanta Green<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"427\" height=\"434\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lashanta-green.jpeg\" alt=\"\" class=\"wp-image-73602\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lashanta-green.jpeg 427w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/lashanta-green-295x300.jpeg 295w\" sizes=\"(max-width: 427px) 100vw, 427px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI work with people who are deeply-rooted in purpose or need help navigating their purpose as it relates to <a href=\"https:\/\/lashantagreen.com\/\">creating sustainable success<\/a> in their business.\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI\u2019m best known for my ability to ask thought-provoking questions. This coupled with my entrepreneurial mindset and empathetic personality affords me the privilege to connect with others in a purposeful way. Nobody knows you better than you know yourself. However, there are others that can see our capabilities and potential better than we can and before we are able to. I lead by listening. I don\u2019t give myself credit for a lot, but I take pride in my ability to be a transformational leader dedicated to working with others to pivot, position, and pave paths for sustainable success on their own terms and intentions.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">20. Chase Your Fears by Dayhanna Acosta<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"566\" height=\"424\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/dayhanna-acosta.jpeg\" alt=\"\" class=\"wp-image-73603\" srcset=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/dayhanna-acosta.jpeg 566w, https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/06\/dayhanna-acosta-300x225.jpeg 300w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/><\/figure>\n\n\n\n<p><strong>Her business:<\/strong><\/p>\n\n\n\n<p>\u201cI teach socially conscious entrepreneurs <a href=\"https:\/\/bit.ly\/2RYl8a9\">how to sell their products and services<\/a> by combining strategic marketing and mindset work. My main goal in life is to help entrepreneurs find the voice, confidence, and courage to pursue the things they want in life. Marketing is just my tool to carry out this mission!\u201d<\/p>\n\n\n\n<p><strong>Why it works:<\/strong><\/p>\n\n\n\n<p>\u201cI strongly believe in the concept of ethical abundance. In working to create wealth in my life while also supporting the growth and self-development of everyone around me. That includes not demanding cheap labor, treating my employees and contractors with the utmost respect, purchasing and working with businesses who are ethical. Most of all I believe that if people are supporting my dreams I should never forget about supporting theirs.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stay inspired to create a high quality business<\/h2>\n\n\n\n<p>We\u2019re committed to celebrating and supporting the individuals who are making waves and raising the tide, rocking their niche and freelance industry through hard work and creativity. We hope these creative small business ideas inspire you to start your own!&nbsp; Our <a href=\"https:\/\/hbbadmin.reliablepenguin.com\/\">client management software for small businesses<\/a> will help you get started.&nbsp;<\/p>\n\n\n\n<div class=\"banner banner--dark banner--sparkles\">\n<div class=\"banner__text-container\">\n<h2 class=\"banner__title\">Book clients, manage projects &amp; get paid \u2013 all from one place.<\/h2>\n<p class=\"banner__body\">Try the small business management platform designed just for Independent business owners like you!\n<\/p>\n<a class=\"banner__cta\" href=\"https:\/\/hbbadmin.reliablepenguin.com\">Start free trial<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Check out these creative small business ideas and why they worked! Gain inspiration from your fellow business owners and get some insight into how you can grow and improve your business. Building a business plan this year and not sure how to begin? You might know the type of business to start, but you need [&hellip;]<\/p>\n","protected":false},"author":225,"featured_media":81716,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[31],"tags":[107,56],"class_list":["post-15729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-collaboration","tag-business-tips","tag-small-business"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature.jpg",2000,1548,false],"thumbnail":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-150x150.jpg",150,150,true],"medium":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-300x232.jpg",300,232,true],"medium_large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-768x594.jpg",768,594,true],"large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-1024x793.jpg",1024,793,true],"1536x1536":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature-1536x1189.jpg",1536,1189,true],"2048x2048":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2022\/01\/small-business-ideas-feature.jpg",2000,1548,false]},"post_excerpt_stackable_v2":"<p>Check out these creative small business ideas and why they worked! Gain inspiration from your fellow business owners and get some insight into how you can grow and improve your business. Building a business plan this year and not sure how to begin? You might know the type of business to start, but you need a little help making it unique. Good business ideas all start somewhere. For these 20 Independent business owners, their best creative small business ideas stemmed from meeting an identified need.&nbsp; Here, they share the specifics of their award-winning ideas and how they built their customer&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/category\/community-collaboration\" rel=\"category tag\">Community &amp; collaboration<\/a>","author_info_v2":{"name":"Sobrina Pies","url":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/author\/sobrinapies"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>20 Creative Small Business Ideas that Work | HoneyBook<\/title>\n<meta name=\"description\" content=\"Check out these creative small business ideas! Gain inspiration from fellow business owners and get insight into how to grow your business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/20-small-business-ideas-worked\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"20 Creative Small Business Ideas that Work | HoneyBook\" \/>\n<meta property=\"og:description\" content=\"Check out these creative small business ideas! 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