{"id":16537,"date":"2018-11-21T19:55:27","date_gmt":"2018-11-22T00:55:27","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=16537"},"modified":"2022-07-20T12:43:30","modified_gmt":"2022-07-20T19:43:30","slug":"client-gifts","status":"publish","type":"post","link":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/client-gifts","title":{"rendered":"The 3 Most Impactful Times to Give Client Gifts"},"content":{"rendered":"<p style=\"text-align: center\"><em>A version of this article originally appeared on the <a href=\"https:\/\/blog.greetabl.com\/professional\/impactful-times-give-client-gifts\/\" target=\"_blank\" rel=\"noopener noreferrer\">Greetabl blog<\/a>. It has been republished here for our audience.<\/em>&nbsp;<\/p>\n<h2><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-16540\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867.jpg\" alt=\"the three most impactful times to give client gifts\" width=\"1140\" height=\"760\"><\/h2>\n<h2>Why Gifting Matters<\/h2>\n<p>Did you know that building a strong emotional connection with your clients has been scientifically proven to help you win more business? According to <a href=\"https:\/\/www.psychologytoday.com\/us\/blog\/inside-the-consumer-mind\/201302\/how-emotions-influence-what-we-buy\" target=\"_blank\" rel=\"noopener noreferrer\">Psychology Today<\/a>, \u201cFunctional magnetic resonance imaging (fMRI) shows that when evaluating brands, consumers primarily use emotions (personal feelings and experiences), rather than information (brand attributes, features, and facts).\u201d In plain English: People want to work with people they like. One way to build relationships with clients is to send gifts as part of your client experience. And, as with most things in life, timing is everything.<\/p>\n<h2>Timing Is Everything<\/h2>\n<p>At <a href=\"https:\/\/hbbadmin.reliablepenguin.com\/?utm_source=blog&amp;utm_medium=content&amp;utm_campaign=clientgifts\" target=\"_blank\" rel=\"noopener noreferrer\">HoneyBook<\/a>, we work with thousands of small business owners day-in and day-out, perfecting the art of providing the ultimate client experience. Over the years, we\u2019ve uncovered the three most impactful times to send a gift:<\/p>\n<ul>\n<li><strong>After the retainer or first payment is received.<\/strong> Kick off your project on the right foot, and show your clients you\u2019re excited about working with them.&nbsp;<\/li>\n<li><strong>Upon project completion.<\/strong> Send a thank you gift when your project wraps to let your clients know you appreciated working with them. And if you\u2019re asking clients to write a review, sending an accompanying gift can sweeten them up to actually do it.<\/li>\n<li><strong>On an anniversary.<\/strong> Use anniversaries to surprise past clients and let them know you\u2019re thinking of them. For example, you could pick the one-year anniversary of completing your project, a birthday or a wedding anniversary to send a gift. As long as it relates to the work you did, this strategy is a great way to check in on your clients to see what needs (or referrals) they might have and remind them of your business.<\/li>\n<\/ul>\n<p><strong>Tip:<\/strong> Need more gift ideas? Check out our <a href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/gift-guide-clients\/\" target=\"_blank\" rel=\"noopener noreferrer\">Client Gift Guide<\/a>.<\/p>\n<h2><img decoding=\"async\" class=\"aligncenter size-full wp-image-16538\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/honeybook-home.png\" alt=\"honeybook home\" width=\"768\" height=\"587\"><\/h2>\n<h2>Client Gift-Giving Made Easy<\/h2>\n<p>Creating a plan around when you want to send each client a gift is the first step. But just as important is actually remembering to do it. Luckily, digital tools can help keep you organized. <a href=\"https:\/\/hbbadmin.reliablepenguin.com\/?utm_source=blog&amp;utm_medium=content&amp;utm_campaign=clientgifts\" target=\"_blank\" rel=\"noopener noreferrer\">HoneyBook<\/a>, for example, helps small business owners manage all of their client relationships and projects in one place, including streamlining your gift-giving process. HoneyBook can help:<\/p>\n<ul>\n<li><strong>Set reminders.<\/strong> Remember to send gifts on specific client milestones (especially the ones we outlined above) with automatic reminders. Let\u2019s say you want to send a gift to every client after they make their first deposit. HoneyBook can automatically create a task and reminder, adding it to your to-do list as soon as each client\u2019s deposit is received.<\/li>\n<li><strong>Make it personal.<\/strong> Say goodbye to searching through all of your different client email threads. From the very beginning of your relationship, all of your client details and conversations are saved in one place! This makes it super easy to refresh your memory and customize your gift and note for each client.<\/li>\n<\/ul>\n<h2>Gift Gains<\/h2>\n<p>Timed correctly, gifts can help deepen relationships with your clients, help projects run smoothly, keep your brand top of mind and win you repeat or referral business. And using tools like <a href=\"https:\/\/hbbadmin.reliablepenguin.com\/?utm_source=blog&amp;utm_medium=content&amp;utm_campaign=clientgifts\" target=\"_blank\" rel=\"noopener noreferrer\">HoneyBook<\/a> can help streamline the gift-giving process, making it easy to deliver scalable, personalized customer experiences for each and every client.<\/p>\n<h2><a href=\"https:\/\/hbbadmin.reliablepenguin.com\/?utm_source=blog&amp;utm_medium=content&amp;utm_campaign=clientgifts\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-16542\" src=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/gift-giving-start-trial-1300x330.png\" alt=\"\" width=\"1200\" height=\"305\"><\/a><\/h2>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A version of this article originally appeared on the Greetabl blog. It has been republished here for our audience.&nbsp; Why Gifting Matters Did you know that building a strong emotional connection with your clients has been scientifically proven to help you win more business? According to Psychology Today, \u201cFunctional magnetic resonance imaging (fMRI) shows that [&hellip;]<\/p>\n","protected":false},"author":225,"featured_media":76086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-16537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-best-practices"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1.jpeg",1300,867,false],"thumbnail":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1-150x150.jpeg",150,150,true],"medium":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1-300x200.jpeg",300,200,true],"medium_large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1-768x512.jpeg",768,512,true],"large":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1-1024x683.jpeg",1024,683,true],"1536x1536":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1.jpeg",1300,867,false],"2048x2048":["https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/wp-content\/uploads\/2018\/11\/rawpixel-445788-unsplash-1300x867-1.jpeg",1300,867,false]},"post_excerpt_stackable_v2":"<p>A version of this article originally appeared on the Greetabl blog. It has been republished here for our audience.&nbsp; Why Gifting Matters Did you know that building a strong emotional connection with your clients has been scientifically proven to help you win more business? According to Psychology Today, \u201cFunctional magnetic resonance imaging (fMRI) shows that when evaluating brands, consumers primarily use emotions (personal feelings and experiences), rather than information (brand attributes, features, and facts).\u201d In plain English: People want to work with people they like. One way to build relationships with clients is to send gifts as part of your&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/category\/business-best-practices\" rel=\"category tag\">Business best practices<\/a>","author_info_v2":{"name":"Sobrina Pies","url":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/author\/sobrinapies"},"comments_num_v2":"1 comment","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Client Gifts and When You Should Give Them | HoneyBook<\/title>\n<meta name=\"description\" content=\"After working with thousands of small businesses, we\u2019ve uncovered the best times to send client gifts. Build a great client experience with the right timing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hbbadmin.reliablepenguin.com\/blog\/client-gifts\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Client Gifts and When You Should Give Them | HoneyBook\" \/>\n<meta property=\"og:description\" content=\"After working with thousands of small businesses, we\u2019ve uncovered the best times to send client gifts. 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