{"id":17398,"date":"2019-02-13T08:00:13","date_gmt":"2019-02-13T13:00:13","guid":{"rendered":"https:\/\/honeybook.site.strattic.io\/?p=16915"},"modified":"2022-09-21T01:01:10","modified_gmt":"2022-09-21T08:01:10","slug":"top-gifting-tactics-to-take-client-relationships-to-next-level","status":"publish","type":"post","link":"https:\/\/hbbadmin.dev.reliablepenguin.com\/blog\/top-gifting-tactics-to-take-client-relationships-to-next-level","title":{"rendered":"Top 3 Client Gift Ideas to Take Your Client Relationships to the Next Level"},"content":{"rendered":"
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Photo by: Nynne Schroder<\/figcaption><\/figure>\n\nGiving gifts is a great way to improve your client relationships. When done right, an amazing client gift will show your appreciation and remind your clients why you\u2019re their top choice (and why they should tell all their friends about you).\n\nWhile you\u2019re working to choose the right gifts to send out this year, use these 3 client gift idea tactics to deliver an unforgettable client experience:\n

Client-focused, not self-promoting<\/strong><\/h2>\nYour primary objective in giving this gift is to provide the best client experience possible. And this means focusing on your recipient\u2014and less on your own service or branding. Receiving the gift alone will remind them of the personal touches that set you apart from the competition!\n\nIf you want to associate your business with the gift, do so in a way that doesn\u2019t affect the gift itself. Get a custom gift tag, box print, or wrapping paper made. This element adds flair but can ultimately be discarded, and it keeps the actual gift item totally about your client.\n

Make sure it\u2019s valuable<\/strong><\/h2>\nDon\u2019t worry, we\u2019re not talking about monetary value here\u2014even the smallest gifts can be meaningful.\n\nMake sure your gift provides either practical or emotional value, or in the best cases, both! Use what you know about your client to determine this. What kind of gift do you think they might get a practical use out of?\n\nOn the other end of the spectrum, what kind of gift will make them smile? Something as simple as knowing they have a sweet tooth and sending them candy will light up their day.\n

Personalization is key<\/strong><\/h2>\nThis is the most important step! Personalization has already played a big part in your selection process, but the more personalized elements you can add to your gift, the better.\n\nStart with small but meaningful things like always including the name of your recipient. Then, start to branch out\u2014if you have any jokes with your client, write them down in the card for an extra chuckle.\n\nIf you know something cool about their personal life, reference or incorporate that however you can. For example, maybe they just adopted a new dog\u2014when you send their gift, include a dog bone with it for the new family member. Things like this go a long way in client relationships and prove how much you listen and care.\"\"<\/a>\n

Bonus tip: Do you have permission?<\/strong><\/h2>\nBefore you start to brainstorm the best gift to send your clients, make sure they can accept it!\n\nIf you\u2019re sending to an individual, you should be fine. But if your gift is to a team or person within a corporation, double check and make sure that they are allowed to accept gifts at all.\n\nIf you do have some clients with a no-gifts policy, don\u2019t panic. We\u2019ve got a trick up our sleeves for these situations\u2014send a handwritten thank you \/ \u201cyou\u2019re awesome\u201d note. It\u2019s still sweet and meaningful, but simple and low-key enough to fly under the radar.\n

Add gifting to your client experience today<\/strong><\/h2>\nOnce you really get the hang of it, almost every conversation with your clients will give you new ideas for personal, valuable gifts you can give.\n\nAs you incorporate gifting into your workflow, make sure you are allowing yourself the budget for it, and maybe even adjusting your rates as necessary. You can\u2019t put a price on offering an unparalleled client experience. Happy clients will keep coming back and rave to everyone they know about how you\u2019re the best in the biz\u2014and that\u2019s the best gift you <\/em>could receive.\n\nWant to learn more about building strong client relationships for your small businesses? Get our Ultimate Guide to Client Relationships here<\/a>. <\/span>\n\nPlus, 5 more posts you might like:<\/span>\n